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Plumbing News
RectorSealŽ and TRUaireŽ
Combine Forces to Provide Expanded Product Line and Enhanced
Support Programs.
RectorSealŽ, Houston, a leading
manufacturer of quality HVAC/R tools and accessories, and a
wholly-owned subsidiary of CSW Industrials, Inc. [Nasdaq: CSWI],
announces its acquisition of TRUaireŽ to provide residential and
commercial grilles, registers, and diffusers to its expanding
product line designed for professional contractors.
Following an integration period,
the combined organization will operate with a unified market
approach giving distributors access to RectorSeal and TRUaire
products. As leading brands, the transaction provides a compelling
value proposition to HVAC/R and plumbing contractors.
The combined organization will focus on five key goals necessary for
maintaining and growing its customer base. The goals include robust
product availability, timely and accurate shipments, ease of doing
business, enhanced product quality, and industry-leading training
programs supported with differentiated technology.
"Both RectorSeal and TRUaire
products have distinct advantages that will continue to serve our
customers," said Don Sullivan, President of RectorSeal. "This
combination will only enhance the performance of both organizations.
I would like to personally thank Yongki Yi and Tony Yi of TRUaire
for trusting us to be the long-term stewards of their legacy. Story continues below
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Current customers will continue to enjoy the same service
level and support they enjoy today. One change
resulting from the acquisition will be the implementation of
new technology platforms across both organizations. An ERP
system, an eCommerce system, and many additional technology
tools will become available to support TRUaire customer
interactions. The systems will support business automation
to help manage costs, increase sales visibility, and upgrade
orders, billing, and additional customer touchpoints. "The
opportunity to continue to provide the legendary quality of
TRUaire products combined with upgraded technology tools is
an instant win for our customers and our company," stated
Ken Grubbs, VP of Sales, TRUaire.
With a legacy
of maintaining and promoting the brand names known to contractors in
a given market segment, the TRUaire brand becomes the largest brand
within the RectorSeal family of brands. Further efforts will be made
to expand and grow the TRUaire brand.
As part of the
acquisition, legacy RectorSeal distribution centers will be used to
deploy products across many TRUaire distribution centers, while
maintaining the outstanding service levels familiar to current
TRUaire customers.
About RectorSeal
The RectorSeal LLC, is a manufacturer of chemical, mechanical, and
firestopping products for the professional trades. The company is
centered on a simple mission: To provide innovative solutions to the
professional trades. RectorSeal wants to help professionals in the
heating & cooling, plumbing, electrical, and construction industries
perform their work faster and with greater reliability. Founded in
1937, RectorSeal originally focused on manufacturing specialty
chemical sealants. One of our first products, RectorSeal Number 5,
became a staple of the plumbing industry, serving as a common thread
sealant throughout the U.S. Since these beginnings, RectorSeal has
continued to grow by expanding its offering of chemical and
mechanical products to support the tradesman. Today, RectorSeal has
developed a robust line of chemical, mechanical, and firestopping
products. These products are distributed through an extensive
wholesale distribution network. Primary products included thread
sealants, firestopping sealants, plastic pipe cements, anti-seize
compounds, fluxes, lubricants, chemical cleaners, duct sealants,
leak locators, and other specialized products. Many of these
products have built a strong following among contractors due to
their differentiated performance and from being the first to tackle
challenges faced by the professional trade. For more information,
visit
www.rectorseal.com, email: marketing@rectorseal.com, or call
(800) 231-3345.
About CSW
Industrials
CSWI is a diversified industrial growth company with
well-established, scalable platforms and domain expertise across two
segments: Industrial Products and Specialty chemicals. CSWIs
products include mechanical products for heating, ventilation, air
conditioning, and refrigeration applications, sealants, and
high-performance specialty lubricants. Markets the CSWI serves
include: HVAC/R, architecturally-specified building products,
general industrial, plumbing, rail, energy, and mining. For more
information, please visit
www.cswindustrials.com.
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